Latest News
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The power of football, community and belonging
When we started Eleven as One, we spoke to female footballers to better understand why they play. Their answers were incredibly powerful and consistent. Women told us they play football...
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Nearpost Navy or Baller Blue? Our Brand Story
When we first started working with Saboteur Studio to develop the Eleven as One brand, our focus was simply on finding the right name. But very quickly, the conversation moved...
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Celebrating the Mothers and Daughters behind Eleven as One
This Mother's Day we're celebrating the mothers and daughters who make the game what it is - on the pitch and off it
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International Women's Day 2026
From concept to launch - and now as we begin to grow – Eleven as One has been shaped, strengthened and championed by an extraordinary network of women
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Fix the Kit Event at The House of Lords
Find out more about when Julia represented Eleven as One at the Inclusive Sportswear: Fix the Kit event at the House of Lords, hosted by Baroness Tanni Grey-Thomson and Tess Howard.
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Julia talks to the Gals FC team
Gals FC is the football club that doesn't keep score in games. They play to play and exist solely to give gals a good time. Set up by the original...
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Why football kit is the perfect present ...
Some gifts are fun for a moment. Others change someone’s whole year – or more. Sports kit is one of those gifts — the kind that gets worn, washed, and...
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Reflecting on SOOO London
It’s been nearly a month since SOOO London closed its doors, and we’ve been reflecting on just how special it was to have a space dedicated entirely to women’s sport in...
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Eleven as One official launch
Earlier this month, the Eleven as One team – along with family, friends, and supporters – came together at the brilliant SOOO London to celebrate our official brand launch.
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Eleven as One Takes Over SOOO London Window
Last week, we proudly took over the window at SOOO London to mark the launch of our very first Eleven as One women’s football kit, showcased in the House of...
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The Female Fit: Why Men’s Football Kits don’t work for Women — and what we’re doing about it
When the team behind Eleven as One first went looking for women’s football shorts for training, we assumed it wouldn’t be that difficult. But what we discovered was a serious...